Città Studi is transformed into the Hemp District. Four roads, five different participants from the bakery to the copy shop and 10 hours of non-stop talks and music at Labrutepoque, where visitors can try hemp products that vary from gourmet gin and tonic recipes created for the occasion by La compagnia del Fermento, with products and ingredients provided by Molino Crisafulli and CanapaVerde. The experience is completed with a challenge to young designers on sustainable materials and production with the Design Your Weed contest, where the winners, chosen by a select jury, will see their designs brought to life in 3D-printed hemo bio-plastic thanks to collaboration with Kanèsis and Hemprinted.