The Eindhoven Academy proves that it is a cultural hub able to approach the world of design from an unexpected perspective. Through reflection on the very meaning of the design world, the DAE takes over a typical Milanese setting, Osteria Crespi, and similar to 2002’s Hotel Droog, seeks to depict the possible scenarios, alternatives and implications of the design system and how social structure is defined by the way that we are used to conceiving of it today.